Advance Awards Emerging Leader Category Finalist
Yong In Cho is a fintech expert, specialising in the payments industry, with deep knowledge of the financial technology market across Asia. Currently the Head of eCommerce for the world’s largest payment service company, Fiserv, Yong In most recently initiated and managed development of a solution allowing Korean tourists and Korean students to enjoy fee-free credit card transactions in Australia. Yong In is a strong promoter of the ‘Australia’ brand, and aims for Australia to be known not for minerals and mining, but for technology. He is a generous source of intelligence around fintech policy and regulations, and is passionate about the role payment solutions can play in enabling tourism, trade and international education. Yong In is confident about the market opportunities for Australian fintech firms in Asia.
A Korean-born Australian, Yong In Cho has built his financial technology expertise over the last 16 years. He has built payment solutions in Australia and internationally. He was integral in establishing the first Australian technology company in South Korea in 2008, and since then he has built payment solutions to improve the user experience and security in making payments. Extending his expertise beyond Asia, Yong In led global sales for PCINS from 2016-2018, offering payment services for merchants and financial institutions in Asia and the EU region. Yong In is an active contributor to AustCham Korea, as a Board Member and Mentor for the past seven years. Yong In credits his post-school education at Sydney TAFE, where he gained a diploma in drafting / CAD design, with preparing him for the fast-paced and ever-changing financial technology industry. His practical approach to challenges has enabled him to succeed in new product development and implement solutions in new markets.