ADVANCE COMMERCIAL CREATIVES AWARD WINNER 2015
Siobhan Reddy is Studio Director at Media Molecule, the band of creative minds behind the hugely successful and innovative LittleBigPlanet game franchise.
Cultivating an early fascination with fanzines, technology, pop-culture and entertainment led to her first job at Spike Wireless. And when she relocated at age 18 from native Australia to the UK, Siobhan entered the games industry as Production Assistant at Perfect Entertainment on DiscWorld Noir. By 1999 she had joined Criterion Games as Producer where she consistently shipped high quality titles including, Burnout 3 and Burnout 4.
In 2006, seeking a new challenge and the opportunity to be part of a close-knit & creative team, Siobhan joined newly-founded Media Molecule, to work alongside directors Mark Healey, Alex Evans, Dave Smith, Kareem Ettouney and Chris Lee. Together, the small studio would go on to do big things, including winning dozens of awards for LittleBigPlanet 1 and 2. Another critically-acclaimed IP was launched in 2013 in the shape of Vita title Tearaway and an as-yet-unannounced PS4 project is in the works.
Siobhan is gratified to have been recognised for her work with a number of accolades, which include being named one of the top 100 most powerful women in the UK by BBC Radio 4 Woman’s Hour and Qantas Australian Woman of the year in the UK, both in 2013.
Meet Siobhan Reddy, the 2015 Advance Global Australian Commercial Creatives Award Winner. Watch the ‘New Women, New Men, New Economy’ panel featuring Siobhan, at the 2015 Advance Global Australian Summit and her 2015 Advance Global Australian Award Acceptance Speech below.