Médecins Sans Frontières (MSF)
You will report to the Director of Integrated Channel Marketing (ICM) and lead a team of seven – including three senior managers who report directly to you. Responsibilities include:
Strategy & Vision: Create and lead a digital strategy that is donor-centric, DEI-grounded, and supportive of MSF-USA’s audiences and channels.
Vendor Management: Lead positive, productive & accountable relationships.
Reporting & Analysis: Ensure effective reporting to support real-time decision making.
Digital Planning, Budgeting and Forecasting: Oversee financial planning and spending across an integrated digital program, ensuring efficient and effective investments.
Innovation & Change Management: Champion innovation and digital transformation through scalable wins, smart strategic testing, positive change management.
Marketing Technology champion: Serve as digital lead for ICM, advocating for industry best practices and liaising with CRM, Martech, analytics, agency and channel leads to align on technology priorities and roadmaps.
Marketing Leadership: Serve on the Integrated Channel Marketing leadership team.
Digital Subject Matter Expert: Serve as digital SME, acting as a thought partner to the ICM Director, Director of Development, Dev-MT and other leadership as needed.
International Liaison: Represent MSF-USA as Head of Digital at international MSF meetings and share digital insights. Help drive digital innovation and transformation.
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