Reporting to the Conversion Rate Optimisation Lead, you will play a key part in helping grow the CRO Experimentation Program at Canva. You will be highly technical, with strong expert knowledge in analysis, experimentation and optimisation. With a customer first lens, you will optimise landing pages and develop personalisation campaigns to increase funnel efficiencies, improve user engagement, acquisition and retention goals. Working with various data inputs and teams, you will design and execute a roadmap of experiments to improve conversion rates across web and app touchpoints.
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